Wednesday, February 15, 2017

Sans Serif

The term Sans comes from the French word sans, meaning "without". Sans-serif fonts tend to have less line width variation than serif fonts.

In print, sans-serif fonts are used for headlines rather than for body text. The conventional wisdom holds that serifs help guide the eye along the lines in large blocks of text. Sans-serifs have recently acquired considerable acceptance for body text.

Sans-serif fonts have become the most prevalent for display of text on computer screens. This is partly because interlaced screens have shown twittering on the fine details of the horizontal serifs. Additionally, on lower-resolution digital displays, fine details like serifs may disappear or appear too large.

Arial and Helvetica — these two faces are often confused, and often the subjects of mistaken identity.

Helvetica

Designed in 1957 by Max Miedinger, Helvetica’s design is based on Akzidenz Grotesk (1896), and classified as a Grotesque or Transitional san serif face. Originally it was called Neue Haas Grotesque; in 1960 it was revised and renamed Helvetica (Latin for Switzerland “Swiss”).
Helvetica


Arial

Designed in 1982 by Robin Nicholas and Patricia Saunders for Monotype. It’s classified as Neo Grotesque, was originally called Sonoran San Serif, and was designed for IBM’s bitmap font laser printers. It was first supplied with Windows 3.1 (1992) and was one of the core fonts in all subsequent versions of Windows until Vista, when to all intents and purposes, it was replaced with Calibri.


If Arial is a rip-off of Helvetica, then Helvetica is a rip-off of Akzidenz Grotesk; or we could simply say that they are both rip-offs of earlier Grotesque faces.

Typography Assignment 2- Add to your "Font Library" blog post. Find 5 examples of sans serif fonts to add to your "Font Library. Name, annotate [compare and analyze the similarities and differences], then consider list 2-3 graphic designs where the font could be used [be specific]. [Due Wednesday].

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